In this digital age, face-to-face connections are more important than ever. Getting your exhibit participation and stand sorted is crucial to maximising your results. Exhibitions are the only medium where the buyers, sellers and products physically come together in a 4D medium with the impact of live demonstrations, sensory stimulation, conversations, learning and direct exchange [...]
The recent announcement of the $250 million support package for the arts community is wonderful news, but has again highlighted that the business events industry still isn’t being heard and given some direction or support. It’s encouraging to know that some states have announced a roadmap to easing restrictions around events, but it’s a shame [...]
QUICK LINKS The below links are to assist you through the current period, including a landlord rent assistance letter and the measures available to small and medium businesses, sole traders and households under the $189 billion economic support package announced by the Prime Minister: Landlord rent reduction assistance template: https://files.tenants.org.au/sample-letters/Rent_relief_request.rtf Business.gov.au support line: 13 28 [...]
People make an exhibition. They may be there as visitors, exhibitors, technical experts, sales staff, customers, VIPs or service people. You may see them as established clients, potential leads, hot prospects or competitors. You want them to see you as someone worth doing business with. After all, your primary purpose in exhibiting is [...]